The unworn market price of Rolex Datejust 31 278274 in Korea is ₩13,210,000–₩16,000,000 (avg ₩14,728,000) based on recent sales. Based on VIVER sold prices.
| Date Sold | Condition | Year (stamping) | Price | Sale Type |
|---|---|---|---|---|
| 2025-11-27 | Unworn | 2025 | ₩16,000,000 | Consignment |
| 2025-10-27 | Unworn | 2025 | ₩14,830,000 | Pre-inspection Sale |
| 2025-09-02 | Unworn | 2025 | ₩14,300,000 | Consignment |
| 2025-07-12 | Unworn | 2025 | ₩15,300,000 | Consignment |
| 2024-07-11 | Unworn | 2024 | ₩13,210,000 | Pre-inspection Sale |