The unworn market price of Rolex Datejust 31 278274 in Korea is ₩16,800,000–₩21,500,000 (avg ₩18,710,000) based on recent sales. Based on VIVER sold prices.
| Date Sold | Condition | Year (stamping) | Price | Sale Type |
|---|---|---|---|---|
| 2026-05-14 | Unworn | 2026 | ₩21,500,000 | Consignment |
| 2025-12-22 | Unworn | 2025 | ₩18,250,000 | Pre-inspection Sale |
| 2025-12-21 | Unworn | 2025 | ₩18,700,000 | Consignment |
| 2025-07-03 | Unworn | 2025 | ₩18,300,000 | Consignment |
| 2024-11-19 | Unworn | 2024 | ₩16,800,000 | Pre-inspection Sale |