The Datejust collection was the first automatic chronometer wristwatch launched in 1945 to celebrate the brand’s 40th anniversary, And set a new standard in the watch industry with its innovative function of displaying the date in a window at 3 o’clock. Over the next 70 years, It has established itself as one of Rolex’s most iconic collections, Offering a wide range of designs, Materials, Sizes, And dial options, Combining classic elegance with modern practicality.
Building on this tradition, Ref. 126233, Announced in 2018 as the successor to Ref. 116233, Which had been loved for approximately 14 years, Further highlights the evolution of the Datejust. The Cal. 3235 mounted on Ref. 126233 offers a power reserve of 70 hours and is characterized by significant improvements in efficiency and performance. In addition, The clasp of the Jubilee bracelet, Which disappeared after 2005 but has been revived, Is made with modern technology, And the feeling you get when opening and closing it on your fingertips lets you know that it is securely locked.
In particular, The iconic “champagne” color dial has played a major role in the success of today’s Datejust. The champagne dial remains a symbol of success and class, Further enhancing the elegance of the Datejust collection.

Showroom Jamsil (Lotte Hotel World)
Worn model
Please translate the following sentence into English. Target for translation = the entire list

Datejust
Overhaul after 38 years
The new value in the drawer

Datejust
Purchasing Guide
How to purchase Datejust without fail

Which models are available for trial at the VIVER showroom?
Apgujeong, Jamsil

Showroom Apgujeong
Worn Model
The entire list

Buying a pre-owned wedding watch? Discover hidden value
Today's choice becomes tomorrow's asset

Datejust
Eternal companion, Eternal icon

Your Favorite Golfer's Watch
Wristgame ON
A selection of watches from PGA stars

Sports watch and
Sponsorship
Sports with a watch

Best Rolexes to Buy Now
Rolex recommendation with good cost performance

Datejust
New vs old comparison
Rolex Datejust Evolution

2023 Classic Watch
Prices of major models
What is the most popular Datejust combination?

Datejust
Purchasing Guide 2
Summary of dial colors by index

On VIVER
The most OOO
VIVER Magazine 100th Issue Special

First half of 2023
Classic watch price analysis
What are the performance of the major classic watch models in the first half of the year?

Retail price = Resell price
Close model
It's the same as buying it at the store

As much as it has grown
Increasing satisfaction
Enlargement of the watch (2)

Resale Premium
Top 6
Premium still exists

For office workers
Rolex Buying Guide
If you want your Rolex watch to go unnoticed

higher, further
sky dweller
From the birth of Sky Dweller to the present