100th Magazine

The publication of the VIVER Magazine, Which began with the launch of the VIVER service in August 2022, Has now reached its 100th issue. 🥳 Over the past year, Both the number of VIVER users and transaction volume have steadily and noticeably increased and as a result, A significant amount of noteworthy data has accumulated.

If you are a watch enthusiast, You may wonder what watches others are interested in or which models have the highest sales. We have gathered research that our VIVER Magazine readers will find interesting. Most of the data is based on statistics collected from the launch of VIVER until August 6, 2023.

Top 3 Most Sold Watches

Which watches have been traded the most on VIVER? The most listed watch is the Submariner and the most sold watch is also the Submariner.

VIVER Transaction Volume TOP 3

Submariner Black Date and Submariner No Date are two models that are constantly competing for the top spot, With only two units difference in actual sales. The next model is the Submariner Bluesy, Which has a minimal price difference between resale and retail, Making it even more competitive in the resale market. The following models in the ranking are Submariner 126613LN (Black and Gold) at fourth and Submariner 126610LV (Hulk) at fifth, Showing that the Submariner series dominates the transaction rankings.

Submariner Date 126610LN

41mm, Black, Oyster

Submariner 124060

41mm, Black, Oyster

Submariner Date 126613LB

41mm, Royal Blue, Oyster

Which Watch Sold the Fastest?

How quickly was the fastest-selling product ever sold on VIVER? We checked based on the store registration time.

Rolex Datejust Ref. 126334

This model is the most popular wedding watch, The Datejust Ref. 126334 (41mm blue dial, Jubilee & fluted bezel). The time from listing to sale was just 1 minute and 42 seconds. The buyer seems to have completed the payment at lightning speed as soon as they saw the product.

The VIVER app has a feature that sends a push notification when a watch you have marked as a favorite is listed for sale. Perhaps because of this, The time it takes for popular products to sell after being listed is getting shorter overall.

Datejust 41 126334

41mm, Bright Blue, Jubilee

Which Model Is Most Added to Wishlists?

If you click the heart at the top right of the model page, Which provides accurate prices and specifications, You can add the model to your favorites.

VIVER Favorite Model Registration

The "Favorite Model Notification" is a feature frequently used by VIVER users. It allows you to see which watches people are waiting to purchase. So, Which watch has received the most hearts?

Top 5 Most Favorited Models

The results are very similar to the transaction rankings. Submariner Black Date and No Date are models that have captured both popularity and transaction volume. The following rankings also show a similar trend, And it is notable that the GMT-Master 2 Batman is also ranked highly among VIVER users.

Submariner Date 126610LV

41mm, Black, Oyster

GMT-Master 2 126710BLNR

40mm, Black, Jubilee

Which Model Has Been Tried On the Most in the VIVER Showroom?

Have you visited the VIVER Showroom in Apgujeong Rodeo? In the VIVER Showroom, You can freely try on over 100 types of watches, And customer satisfaction is very high. We looked into which models are the most popular among the watches in the showroom.

Showroom Try-On Ranking (Oct 2022~Jul 2023)

This time, The results were a bit different from the VIVER app transaction volume or popular models. Four Datejust models and Rolex's most popular model, The Daytona (Cerachrom Daytona), Made the list. Since it is difficult to freely try on watches at Rolex boutiques these days, VIVER has become well known among soon-to-be-married couples. All the models currently ranked in the try-on list are very popular as wedding watches. If you have not yet visited the VIVER Showroom, We recommend experiencing our comfortable try-on service.

Datejust 36 126231

36mm, Slate/Roman VI&IX Diamond, Jubilee

Lady-Datejust 28 279174

28mm, Pink/Diamond, Jubilee

Daytona 116500LN

40mm, Black, Oyster

The Most Expensive Model Ever?

As a platform specializing in high-end watches, The base price of watches traded on VIVER is quite significant. Most listed watches are priced at least 10 million KRW, And sometimes there are watches that easily exceed 100 million KRW.

Audemars Piguet Royal Oak 15510ST ⓒ AudemarsPiguet

The highest-priced watch ever traded so far is the Audemars Piguet Royal Oak 15510ST Pink Gold model. It was listed on consignment and sold for 130 million KRW. We will continue to make it easier to trade a wider variety of brands, More watches, And better products on VIVER.

Royal Oak 15510OR.OO.D315CR.01

41mm, Blue, 50th Anniversary

VIVER Magazine Will Continue

VIVER Magazine has covered everything from basic watch knowledge to in-depth stories about watches and regularly published market price updates. We will continue to strive to deliver even more helpful stories to our readers and VIVER users. Will you stay with us in the future as well?