Invitation From. VIVER Showroom

Have you ever purchased a Rolex at an official store? If you have ever visited an official Rolex store hoping to buy one you will know what it is like.

When you finally enter the store after waiting in line were you able to try on the watches as much as you wanted? It was probably difficult to even see the model you had in mind. There is even a saying that these stores only sell air.

Or perhaps you have visited a store that sells pre-owned watches. You may have wondered if you could try on various watches. You might have worried that asking too many questions would be bothersome or that the staff would be displeased if you left without making a purchase.

Experience a wide range of watches

See them with your own eyes and feel them on your wrist.
Experience the cool yet warm touch of metal the weight in your hand the smooth movement when you turn the crown and the gentle even clicking sound. Enjoy the shine that is much more brilliant than in photos and the dazzling array of colors with all your senses.

Find out which gold color best suits your skin tone how the green of the Submariner differs from that of the Daytona and how much the ceramic bezel of the Ceratona sparkles. We have gathered a wide selection of watches at the VIVER Showroom so that everyone interested in Rolex can fully enjoy them. Come and discover the watch that suits you best.

Get help from a watch curator

At the VIVER Showroom we offer a variety of experiences related to watches.

Try on as many as you like take photos in front of the mirror and find the model that suits you best. For a better fit we will adjust the links to match your wrist so you can wear it perfectly. If you have any questions about watches our professional curators will be happy to answer them in detail.

For VIVER Ready products that have undergone pre-appraisal and condition care you can also view and purchase them directly at the VIVER Showroom. If you would like to see a product in person please make a reservation before visiting.

Our experienced watch engineers and friendly curators are waiting to assist you. Please visit the VIVER Showroom created for your free and enjoyable experience. We look forward to welcoming you at Apgujeong Rodeo Street the mecca of watches.

VIVER Showroom 'Winner of the iF Design Award'

In April 2023 we received some wonderful news. The VIVER Showroom was awarded in the 'Showroom Interior' category at the iF Design Award organized by the International Forum Design in Germany one of the world's top three design competitions.

iF Design Award Winner

Unlike the atmosphere of traditional watch shops the VIVER Showroom pursues a futuristic and modern ambiance. It is a space that has received much positive feedback from our visitors.

Directions

Showroom Apgujeong
Address: 1F 24 Seolleung-ro 157-gil Gangnam-gu Seoul
Business hours: 12 PM to 8 PM (Open daily)

Showroom Jamsil Lotte Hotel World
Address: 1F Lotte Hotel World 240 Olympic-ro Songpa-gu Seoul
Business hours: 12 PM to 8 PM (Open daily)

Showroom reservation:
Make a reservation