5711, released in 2006 to commemorate the 40th anniversary of the Nautilus, has been well-received and loved by watch lovers since its launch. The stainless steel Nautilus, which was said to be available only to selected people, enjoyed explosive popularity, but was suddenly discontinued in 2021, leaving a disappointment. However, demand and market price continued to soar, eventually becoming the top luxury sports watch leading the global resale market. 5711 is an icon of its time that is still considered a dream watch by collectors.

Q3 2025 Watch Market Review
In a turbulent environment, Which watches were chosen?

Patek Philippe
Cubitus
A new collection after 25 years

Patek Philippe
Nautilus
Climb to the peak of Hype

Big 3,
Top 3 Premium Watches
Watches leading the resell market

Why Patek Philippe Is Known as the World’s Best Watchmaker
The Rise of Patek Philippe: Why It’s the Gold Standard in Swiss Watchmaking

Why Gold Holds Trillions in Global Value — The Secret Power of Gold in Value Investing
Store of Value, Part 1: Why Gold Has Captivated Humanity for Centuries

Vacheron Constantin
Why Vacheron Constantin

In E.Ru.Sha
Why Make Watches
The Third Wave - Total Brand Advance

rolex price,
Climbing again?
VIVER Report, Q1 2023

me and my watch
Vol. 1
Rolex Explorer 1 and Heo Jun’s story