The Panerai Luminor collection began in 1949 with the development of Luminor, A safer and more efficient luminous substance than the traditional radioactive radium. This innovation set a new standard for military divers’ watches for the Italian Navy, And in the 1950s it developed its signature design with its unique crown protection device, Cushion-shaped case, Large Arabic numerals and baton hands.
The Panerai Luminor Quaranta Steel DLC Luna Rossa PAM01408 is a 40 mm limited edition launched to celebrate the 2023 America’s Cup. This model symbolizes the partnership between Panerai and the Italian sailing team Luna Rossa Prada Pirelli, And is characterized by the brand’s traditional design combined with contemporary materials and a sporty feel. The 40 mm case has a cushioned silhouette and the patented crown guard, Giving it the signature Panerai presence. The “LUNA ROSSA” logo is printed on the lower part of the dial, Emphasizing the symbolism of the partnership.
Official retail price is based on the first price increase of each year.
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