The Audemars Piguet Royal Oak was born in 1972, When the Swiss watch industry was in crisis due to the quartz crisis. Designed by legendary designer Gérald Genta, The watch caused a huge stir with its innovative design that set it apart from existing luxury watches, Such as a stainless steel case, Octagonal bezel, Exposed screws, And integrated bracelet. At the time, Watches made of gold were traditionally mainstream, But the Royal Oak set a new standard for luxury sports watches, Becoming an icon for Audemars Piguet and later opening the door to the luxury sports watch market.

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