The Baselworld watch fair, Once boasting the longest history, Came to an end due to poor management. As a result, Each watch brand established new promotional strategies to suit their own interests. In the era of digital marketing, Brands have adopted various digital tools such as social media, Video, And video conferencing, Or introduced new methods of unveiling new products by touring key regions. Although Baselworld has ended, Watches and Wonders Geneva (formerly SIHH), Which had a shorter history and fewer participating brands, Absorbed participants who were left without a venue and has now emerged as the world's largest watch fair.

Watches and Wonders Geneva ©ablogtowatch

With new faces such as Rolex and Patek Philippe joining the existing Richemont Group brands like Cartier, A. Lange & Söhne, Jaeger-LeCoultre, And IWC, A total of 54 brands introduced new marvels in watchmaking. Let us now take a look at the new releases from major brands at Watches and Wonders.

Cartier Tortue
Monopusher Chronograph

Tortue means turtle in French. The silhouette of the tonneau case, With no clear boundary between the bezel and the case and its thick, Voluminous shape, Resembles a turtle with legs, Albeit without a head.

1920s Cartier Tortue Monopusher © revolutionwatch

The Tortue collection, Introduced by Cartier in 1912, Set a milestone in 1928 when it met the monopusher chronograph, Which controls the chronograph function with a single push button. As Cartier's first chronograph, This watch was attractive to anyone, With its chronograph functions filled with multiple circles inside the distinctive tonneau case and harmonious indexes. The fine railway indexes guaranteeing precise measurement, The Roman numeral indexes symbolizing Cartier, And the two counters arranged symmetrically were simple yet elegantly conveyed the beauty of the chronograph. For this reason, When Cartier's private collection, CPCP (Collection Privée Cartier Paris), Was launched in 1998, The Tortue Monopusher Chronograph was an essential inclusion.

2024 Cartier Tortue Monopusher Chronograph © Cartier

© Cartier

IWC Portugieser
Eternal Calendar

The Portugieser, Which expresses the passage of time through four color themes—Horizon Blue, Dune, Obsidian, And Silver Dawn—on the dial, Is certainly attractive in that it offers a wider range of choices. Unlike the vivid tones and colors used in previous Portugieser chronographs or automatics, These new dials have a subtle and delicate atmosphere. At the pinnacle of the new color palette stands the Portugieser Eternal Calendar.

© IWC Schaffhausen

Although this may seem like a digression, The word "perpetual" in watches literally means "never-ending." Rolex's Oyster "Perpetual" refers to a self-winding movement with a rotor that operates continuously. Another "perpetual" calendar refers to a calendar display that continues without interruption. In months with 30 days, The owner must manually adjust the date, Causing a break in continuity. The perpetual calendar automatically adjusts itself according to a program, Displaying the date without interruption. The Gregorian calendar has an irregularity for correction: years divisible by 100 are not leap years, But years divisible by 400 are. Although the perpetual calendar seems perfect, This aspect is not programmed in. (Usually, It is programmed for 100-year intervals, And in those years, The watch must be sent to a service center for technician adjustment.)

© IWC Schaffhausen

The Portugieser Eternal Calendar goes beyond the perpetual calendar by adding a mechanism to address this shortcoming, Truly creating an "eternal" calendar. In short, It is a watch that never requires date adjustment. In addition, The moon phase is equipped with a mechanism that corrects accumulated errors, Achieving an unrealistic accuracy of one day deviation in 45 million years, A precision that cannot be verified as the watch will no longer exist.

Jaeger-LeCoultre Duomètre
Héliotourbillon Perpetual

In the past, What was called the "Dual Wing" concept—two barrels paired with two independent gear trains—has been renewed in the Duomètre. The key point is that the basic gear train for timekeeping and another gear train for additional functions each use independent power sources.

Jaeger-LeCoultre Duomètre Héliotourbillon Perpetual
© jaeger-lecoultre

To use a car analogy, Although rare these days, In the past, When driving a car with a weak engine up a hill and turning on the air conditioner, The power would drop. This is because running the air conditioner puts a burden on the engine, Reducing output. The Duomètre separates the power sources so that the basic gear train for timekeeping is not affected by additional functions, Preventing errors. In short, The Duomètre is a method to achieve higher accuracy.

© jaeger-lecoultre

The new Duomètre Hélio Tourbillon Perpetual allocates one gear train and power source for the héliotourbillon, Which spins like a top on three axes to counteract the effects of gravity, And another gear train and power source for the various date indicator changes of the perpetual calendar, Enabling precise timekeeping and functions. Since the first wristwatch version of the Duomètre appeared in 2007, This newly updated Duomètre features even more complex functions and power distribution. The case design has also changed, Adding curves and details compared to the somewhat bulky previous version. Although the case diameter has not decreased significantly, It appears much sleeker to the eye. In addition to the Duomètre Héliotourbillon Perpetual, The Duomètre Chronograph Moon, Which implements a moon phase and chronograph in the Duomètre, And the newly designed Duomètre Quantième Lunaire were also unveiled.