The Polaris collection is inspired by the 'Memovox Polaris' launched in 1968. Today, This heritage is carried on with the spirit of adventure, Exploration, And elegance. The design combines urban sensibility with the practicality of a sports watch, Boasting a versatile appeal that suits both modern people's daily lives and outdoor activities. It is the ideal timepiece for modern people who pursue both sophisticated style and a spirit of adventure.

Datejust
Purchasing Guide
How to purchase Datejust without fail

The World of Ceramic Watches
Part 1
Practicality and sensibility required by the times

2024 Market Review &
2025 Forecast
What are the watch price fluctuations this year?

Moon phase
(Moon Phase)
Projecting today on the moon

Royal oak
Review of 56175TT
Me and my watch (4)

Cartier Tank
History of change
Infinite variations of the Cartier Tank

day date
olive green
Elegantly and splendidly

IWC
Spitfire experience
Pilot’s watch perfect as a daily tool watch

rolex
Yacht Master 1
The most radical sports watch

Devil's metal, Tantalum
Heavy dark solid and strong