The Polaris collection is inspired by the 'Memovox Polaris' launched in 1968. Today, This heritage is carried on with the spirit of adventure, Exploration, And elegance. The design combines urban sensibility with the practicality of a sports watch, Boasting a versatile appeal that suits both modern people's daily lives and outdoor activities. It is the ideal timepiece for modern people who pursue both sophisticated style and a spirit of adventure.

Watches for left-handed people
I'm left-handed

2023
NEW ROLEX
What changes will there be in Rolex in 2023? (One)

billion sound
clocks
Rare watches up for auction

2025
Starting the Year of the Snake
Watches commemorating the Year of the Blue Snake, Eulsa Year

Day-Date
Achievement, Success, Symbol
The most underrated Rolex?

Tokyo
Watch business trip part 1
What is the Japanese watch market like?

Women Who Hold Time
Now when women choose watches

Rolex price increase in the first half of 2026
Summary of Major Model Price Increase Rates

2024
Full-fledged opening of the watch market
2024 Watches and Wonders Review 2

Datejust
Overhaul after 38 years
The new value in the drawer