At 8:30 AM Swiss time on March 27, 2023, Which is 3:30 PM in Korea, Rolex unveiled its new products.
VIVER also introduces the new timepieces that were launched in line with the opening hours of Watches and Wonders 2023.
The lineup that showed the most significant changes is the King Daytona from Rolex, Celebrating the 60th anniversary of Daytona.
ⓒ Rolex
Now, The Daytona collection starting with reference number Ref. 1265XX is released in a total of 32 models, Including Oystersteel and gold, Yellow/white/Everose gold, And platinum. The case size of the new Daytona remains at 40mm.
The new Daytona collection is equipped with the Cal. 4131 movement, Which is being replaced for the first time in 23 years. Compared to the Cal. 4130 that has been with Daytona since 2000, It offers greater stability with fewer components, And the power reserve is now said to be 72 hours. With the improvement of the movement, The overall retail price of Daytona has also slightly increased.
Ref. 126506 ⓒ Rolex
This is the biggest news among the new Rolex releases. The 950 platinum Daytona features a see-through case back. This is the first time in the brand's history and is attracting great attention.
There are also various other changes. A border has been added to the outer part of the ceramic bezel, And small elements such as the thickness of the chronograph ring inside the dial, The design of the indexes, And the balance of the lugs stand out.
With the rebirth of the Daytona collection, There are many color combinations that could not continue the tradition. Notably, The Daytona Hulk, Chocotona, And white gold blue dial are included. We look forward to seeing what interesting stories this new Daytona will bring.

Daytona 116500LN
40mm, Black, Oyster


Daytona 116500LN
40mm, White, Oyster


Daytona 116508
40mm, Green, Oyster


Daytona 116509
40mm, Bright Blue, Oyster


Daytona 116505
40mm, Chocolate/Arabic, Oyster

Among the rumors circulating, I believe this was a relatively predictable model. Following the titanium trend and last year's Deepsea Challenge, The Yacht-Master has been produced in RLX titanium.
Ref. 226627 ⓒ Rolex
Since the prototype was spotted in 2021, Many thought it was only a matter of time before the Yacht-Master was made in titanium. Among the current 42mm Yacht-Master models, This is the only one not equipped with an Oysterflex bracelet.
The discontinued yellow gold GMT-Master II has returned, Updated in Rolesor and gold. The movement and size remain the same as the previous lineup, But it is now available only with a Jubilee bracelet.
Ref. 126713GRNR, Ref. 126718GRNR ⓒ Rolex
Unlike the green 24-hour hand of the previous yellow gold model, The new collection features a 24-hour hand made of 18ct yellow gold. The bezel color combination is also new. The gray and black Cerachrom bezel is called GRNR (Gris-Noir).
This year, Marking the 70th anniversary of the Explorer 1, A 40mm size has made a surprise debut. This model is the largest in the history of the Explorer 1.
Ref. 224270 ⓒ Rolex
The 36mm Ref. 124270 model remains, And both the case design and bracelet are the same. The case diameter is 4mm larger, But the movement is also Cal. 3230, With a power reserve of about 70 hours.

Explorer 1 124270
36mm, Black, Oyster

The Sky-Dweller has also been upgraded overall with a new movement, Just like the Daytona. The Cal. 9001 movement, Which has been with the Sky-Dweller lineup since its launch in 2012, Has been replaced by Cal. 9002, And 29 new Sky-Dweller models have been unveiled. The reference number is now Ref. 33XXXX, Replacing the previous collection.
Ref. 336934, Ref.336235 ⓒ Rolex
The new color combinations are also eye-catching. The Rolesor models in Oystersteel and white gold feature a mint green dial, Newly introduced to the Sky-Dweller lineup. The Everose gold model now comes with a blue-green dial. It will be interesting to see if these will surpass the popularity of the previous slate and brown (chocolate) dials.
Ref. 336239 ⓒ Rolex
Ref. 336239, Released with bright black and intense white dials, Is the first white gold Sky-Dweller to be equipped with an Oysterflex rubber strap.
Among the models introduced at Watches and Wonders 2023, There have also been changes to the Oyster Perpetual and Day-Date. The Milgauss and Cellini have been discontinued and are now gone from the official Rolex website. We will return tomorrow with more detailed stories about these updates.
Young
Writer
My dream is to become the king of watches.