The Polaris collection is inspired by the 'Memovox Polaris' launched in 1968. Today, This heritage is carried on with the spirit of adventure, Exploration, And elegance. The design combines urban sensibility with the practicality of a sports watch, Boasting a versatile appeal that suits both modern people's daily lives and outdoor activities. It is the ideal timepiece for modern people who pursue both sophisticated style and a spirit of adventure.

Rolex acquires Bucherer
What are the future prospects?
Impact of collaboration between manufacturers and distributors

Rolex's
Strategic Marketing
The Secret to Rolex's Symbol of Success

GMT Master 2's
splendid resurrection
The birth of the two-tone ceramic bezel

Submariner Non Date
114060 reviews
1mm of presence

of what watch
Will the price rise?
Keep an eye out for discontinued models Part 1

Rolex new model
Watches and Wonders News

July 2024
Domestic watch news
Richard Mille/Breguet/Swatch

Blancpain
Fifty Fathoms
The first modern diver's watch

Retro watch trend
Current flow that started from a return to the past

Rolex Explorer 1
A thorough comparison
Explorer's Past and Present