Certified pre-owned Rolexes sell for an average of 25% more than the overall portfolio, according to a report by Watch Charts, which tracks global watch prices.
Last December, Rolex Certified UsedThe announcement of the introduction of (CPO:Certified Pre-Owned) was surprising news to the industry. Certified pre-owned watches have been sold in Europe, including Bucherer in Switzerland, and are now also being sold in boutiques such as Tourno in the United States.
Tourneau Boutique Site
ever Certified pre-owned watches available onlineThere are approximately 1,100, and the CPO premium is also applied differently depending on the model. For example, in the case of the highly popular Daytona, a premium of about 4% is applied compared to non-certified models, but in models such as Datejust and Air King, certified used watches are found to be more than 40% more expensive than non-certified watches. . Rolex's representative model, the Submariner, was found to show a difference of about 17%.
When will Rolex Certified Pre-Owned be introduced in Korea? I'm also curious to what level the price will be set.
Sophie
VIVER Content Team